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Explain the benefits?

 
Post new topic   Reply to topic    phpBB SEO » SEO Forum  » phpBB3 SEO TooLKit  » phpBB3 Zero duplicate
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kyle1745



Joined: 21 Dec 2007
Posts: 31

Explain the benefits?Posted: Sun Jan 27, 2008 1:15 pm    Post subject: Explain the benefits?

I am trying to figure out the benefits of this mod. From what I have read it seems this would be more beneficial for a older site with a lot of indexes, but may not be necessary for a newer site with very few?

Maybe I am missing something, and if I am please fill me in or point me to the already posted information.

Thanks again for some great mods!
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HB
phpBB SEO Team
phpBB SEO Team


Joined: 16 Oct 2006
Posts: 795

Explain the benefits?Posted: Thu Jan 31, 2008 2:58 am    Post subject: Re: Explain the benefits?

phpBB generates many, many duplicate URLs. For example, the "post" URLs refer to the same page, but search engines traverse them anyway, which wastes your server resources. Same for the pagination URLs. Long ago, adding the same content many many times into search indices was a favored strategy of spammish sites; nowadays search engines are wise to this trick and penalize duplicate content.

With the new phpBB release, there's less duplicate URLs generated by the base code, but it's still not zero (at least the last time I checked). The zero duplicate really means that... there's one and only one URL for each page. That keeps the search engines happy (happier?) and saves your server resources. As you noted, older sites migrating to new URL schemes using title injection will benefit even more since they'll dump URLs that map to the same page and get keywords injected into the URLs in one shot. The zero duplicate also comes into play when topics are renamed.

In my mind, the real question isn't "what's the benefit?", it's "why isn't this in the base phpBB implementation?" It's a no-brainer to me, but there's several threads on phpBB.com arguing against it (not convincingly in my view).

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Dan Kehn
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Administrateur - Site Admin


Joined: 15 Mar 2006
Posts: 3128

Explain the benefits?Posted: Thu Jan 31, 2008 8:20 am    Post subject: Re: Explain the benefits?

HB wrote:
It's a no-brainer to me, but there's several threads on phpBB.com arguing against it (not convincingly in my view).


About the zero dupe ? I'd be interested into reading some of them. I partly understand why the phpbb group does not implement url rewriting, but the zero duplicate feature really would even be great without url rewriting IMHO.

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HB
phpBB SEO Team
phpBB SEO Team


Joined: 16 Oct 2006
Posts: 795

Explain the benefits?Posted: Thu Jan 31, 2008 1:16 pm    Post subject: Re: Explain the benefits?

The discussion was part of the "phpBB seo is awful" thread:

http://www.phpbb.com/community/viewtopic.php?p=3272369#p3272369

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Dan Kehn
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kyle1745



Joined: 21 Dec 2007
Posts: 31

Explain the benefits?Posted: Thu Jan 31, 2008 10:44 pm    Post subject: Re: Explain the benefits?

Thanks for the info and I will have to look into loading it.
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dcz
Administrateur - Site Admin
Administrateur - Site Admin


Joined: 28 Apr 2006
Posts: 13354

Explain the benefits?Posted: Fri Feb 01, 2008 10:55 am    Post subject: Re: Explain the benefits?

HB wrote:
The discussion was part of the "phpBB seo is awful" thread:

http://www.phpbb.com/community/viewtopic.php?p=3272369#p3272369


Ho you mean that "awful" thread Wink

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