Magic SEO URL did it again, they once more claimed our URL rewriting mod are not as good as they indeed are.
First time was about phpBB2 : http://www.magic-seo-url.com/phpbb/comp ... b-seo.html
And now, they repeat the same type of unethical business lies with phpBB3 : http://www.magic-seo-url.com/phpbb3/com ... 3-seo.html
So, once more we can feel proud to be in their top 3 (actually it's a top 2 now) best URL rewriting solution for phpBB on the Internet, but once more too, they are a bit too close to repeated disrespect of the phpBB SEO project.
You can search this site, we do not build trust by lying about our challengers. I like to believe that's part of why the phpBB mod rewrite are already optimizing over 9 000 000 pages (Yahoo) on the Internet. And this for phpBB only.
To be compared with the 500 000 Magic SEO URL claims for (was the cas when writing this post, now they claim 5 000 000, I want a proof
I still do not understand fully why they act like this, but again, since Magic SEO URL is a business corporation, and thus could look like trustable for user reading this comparison, what else can we do than talk about it to restore truth about our work.
Respect is all we get in return to offering so many SEO solution for phpBB and for free.
This being said, here is the real comparison between the phpBB SEO and the Magic SEO URL rewriting solutions for phpBB3 :
| The Real compare | phpBB SEO Mod Rewrites | Magic SEO URL for phpBB3 1.0.x | |
| Features compared | Magic SEO URL conclusion | Truth | Untouched Magic SEO URL replies |
| Static URLs | Yes | Yes | |
| Key-word URLs | Yes | True, but we as well offer more than one URL rewriting standard. | Yes |
| Well-structured URLs | Depend on settings | All right, the phpBB SEO mod rewrites have a detailed ACP allowing you, among many other goodies, to activate / deactivate URL rewriting. If you activate URL rewriting, meaning if you start using the mod, you'll have very well structured URLs. | Yes |
| Supported types of URLs | categories, forums, topics, posts, profiles | Private message rewriting, sorry but what kind of SEO is that ? Does the "and more" stands for ACP URL rewriting ? Our mods do rewrite the team page's URLs among few other more. | categories, forums, topics, posts, faqs, profiles, private messages, memberlist, search and more |
| No same content available on the different URLs (prevents possible duplicate content penalties) | No (e.g. over 15 different URLs per thread - high penalization by crawlers) | First big Lie. I'm wondering what part of zero duplicate and no duplicate do they find hard to understand | Yes |
| Verifies and validates each URL (prevents possible duplicate content penalties and HTTP 404/Not Found error when visitor makes any typo in URL) | Partially (only few) | Here, the Magic SEO URL method seems to distinguish between typos and edited titles to either output a 404 or a 301 header. Problem is, that's not exactely how it works : http://www.magic-seo-url.com/demo/phpbb3/duplicate-3.html I was wondering how they would make this distinction without altering the sql structure and / or add SQL queries, I guess I got my clue. So, this is exactely what the phpBB SEO mods will do, HTTP 301 redirect 100% of the possible duplicates. | Yes |
| Safe changes of URLs If any page receives new URL due to change in the content, then all older URLs will still working and the web browser or crawler is redirected through HTTP 301/Moved Permanently to the new URL. | Yes | That's Good to hear, but, it's already the third time we talk about the zero duplicate. Yes, URL are checked, redirected and it is done safely ... | Yes |
| Redirections from ALL original phpBB3 URLs (prevents possible duplicate content penalties) | Partially | Come one, one more time, what part is left for "Partially" in 100% ? | Yes |
| Previous/Next thread links Workaround (prevents possible duplicate content penalties) | No | What a nice and useful workaround, adding "?view=next" at the end of an rewritten topic URL. Prosilver does not even use these links, and it's on purpose that they are left unrewritten by our mods, in order to be disallowable in the robots.txt. Besides, the 100% zero duplicate redirecting off course includes these links, so it's the exact same in the end : HTTP 301 redirection. | Yes |
| Newest posts links Workaround (prevents possible duplicate content penalties) | No | Again, that's not true, these are HTTP 301 redirected and left unrewritten for the same purpose as the next / previous links. | Yes |
| Permalinks to posts (useful when the number of "Posts Per Page" is changed in phpBB3 configuration) | No | Again I'm afraid, not true. First, you can chose to keep the default postxx.html URLs, which will make sure you'll always find the proper post no matter what, and redirect them to the corresponding topic url, which is what the Magic SEO URL mod will do, but it adds "?view-post=xx#xx" at the end of a rewritten URL instead. Then, if you chose to use the no duplicate, and really transform all post URLs into their corresponding topic URLs, you can only have trouble with posts moved from a thread to another one. But, who will copy the link from the last post image on the forum index ? Since you're always being redirected to the corresponding topic URL while folowing the last post links with the Magic SEO URL method, chances are great that the resulting URL is the one that users will use. In fact, the phpBB SEO solution is the one to allow 100% post permalinks with the postxx.html standard. Since you can choose to only redirect guest thus bots to the topic ones, and prevent duplicate indexing, and still have registered user to continue using the postxx.html URL without redirection. | Yes |
| Prevents home page duplicate content penalties | No | All together, one more time : zero = zero, and it includes the phpBB index page URL. | Yes |
| Makes all relative URLs absolute (Search Engines will spider your forum more easier) | No | As a matter of fact, false too, the phpBB SEO mod rewrite will use absolute URLs for all rewritten links, there is no real point to do it for the smiley's, but, if they did, they added useless weight to the page, nothing more. | Yes |
| Supports nice parameters and values in URLs (to maximize visitor experience all non-intuitive parameters and values in URLs are replaced to human friendly equivalents) | No | True, we do not waist server resources like this. Would you really prefer to use "sort-by=subject" instead of "sk=s" in URLs for extended sorting options ? Don't you find the forms one the page more user friendly to manipulate these ? And what about other languages ?. URL rewriting _GET vars like this is quite a wierd SEO concept IMHO. Besides, our mod do always filter default values : ?sk=s vs ?show-days=0&sort-by=subject&sort-direction=descending | Yes |
| Sesions IDs removing (prevents possible duplicate content penalties) | Yes | Here I'll just add : our mods allow you to go further than that and get rid of SID for all guest visitors and bots accepting cookies. Can be useful for new bots not handled by the bot list. | Yes (when spider detected) |
| Properly Sessions IDs handling | Yes | Yes | |
| Does not add any SQL queries | Unknow | Our URL rewriting mods never added any SQL query. I'm though wondering how can they claim to save SQL queries right bellow without performing any. | Yes |
| Uses cache for keyword URLs (save database server resources) | No | Well, correct answer is yes there is a cache system and even more. With the mixed and advanced version, you'll be able to dissociate forum title from their URLs and accurately chose what keywords to use for each forum's URL. The forum custom URL list is off course cached. Forum IDs can even get removed for the nicest URLs : any-keyword/ vs forum-title-fxx/ | Yes |
| Does not break phpBB3 MODs or EasyMOD compatibility | No | Well, Easy mod for phpBB3 ? Did not hear about it yet. Beside, our premod is installed as easy as phpBB3 and includes all of our SEO enhancement at once for those willing to avoid coding. And if you are still hesitating, you already have at least 89$ left to have someone installing it for you | Yes |
| No modifications to phpBB3 or template files required | No | Yes | |
| Now, the features the Magic SEO URL mod do not have | |||
| Admin control panel Allowing you to set up and personlaize the bellow features very easily. | Yes | Not in feature list | |
| Mod rewrite types Allowing you to use forum the URL rewriting standards that best fits your forum : Advanced, mixed and simple mode. | Yes | Not in feature list | |
| Virtual folders Allowing you to use forum URL as virtual directories in topic URLs : Forum URLs can be treated as virtual folders and optionally be used in the topics URLs. Example : topic-title-txx.html vs forum-url-fxx/topic-title-txx.html for a topic URL. | Yes | Not in feature list | |
| Virtual root Allowing you to simulate a root install when phpBB is installed within a sub directory : Example : phpBB3/forum-title-fxx/topic-title-txx.html VS forum-title-fxx/topic-title-txx.html for a topic URL. This can be handy to shorten URLs a bit, especially if you are using the "Virtual Folder" feature. UnRewritten links will continue to appear and work in the phpBB folder. | Yes | Not in feature list | |
| Ability to build your own URL rewriting standard You can define delimiters and static part very easily. Can be for example handy to start using messagexx.htm instead of postxx.html or articlexx.html instead of topicxx.html in mixed and simple mode. This allow you to set up a pretty unique URL standard for your forum. | Yes | Not in feature list | |
| Ability to choose keywords in forum's URL You will be able to dissociate Forum URLs from their titles and elect to use whatever keyword you may like in them. Example :forum-title-fxx/ VS any-keywords-fxx/ for a forum URL. | Yes | Not in feature list | |
| Ability to get rid of forum IDs in forum's URL Get rid of the IDs and delimiters in forum URLs. Example :any-keywords-fxx/ VS any-keywords/ for a forum URL. | Yes | Not in feature list | |
| Small words filtering Words composed of less than three letters can be removed from URLs. Example : this-is-a-topic-title-txx.html VS this-topic-title-txx.html for a topic URL. | Yes | Not in feature list | Preventing title injection Anything in topic title between "[" and "]" won't be injected in URL. Example : This topic title : "[SOMETHING] The Topic Title" will correspond to this URL : "the-topic-title-txx.html" | Yes | Not in feature list |
| Modular Open Source design The phpBB SEO mod rewrite are more than just single mods, they are designed to allow URL rewriting of much more than just phpBB URLs. phpBB mods and modules can be URL rewritten using a patch (KB, album etc ...). | Yes | Not in feature list | |
| Performances benchmarking Everyone can benchmark the phpBB SEO mod rewrite using the SEO stats addon. | Yes | Not in feature list | |
| Complete and compatible SEO Toolkit The phpBB SEO mod rewrite are just a part of all the SEO solutions proposed for phpBB forums. Title optimisation, dynamic meta tags, Google sitemaps, RSS feeds, HTML sitemaps ... phpBB SEO is working on more than just URL rewriting and offers a complete SEO toolkit, for free ! | Yes | Not in feature list | |
I did not used "No", but "Not in feature list" instead, because even though it seems obvious the feature is not available in the Magic SEO URL mod, I did not buy it.
I kept the same compared features in the first part, but, some of them do not make much sens, like the zero duplicate divided into several features where there is just one in the end (appropriate redirecting : zero duplicate!) or presenting SID removal for bots like if it was not a genuine phpBB3 feature.
To those willing to quickly find out by themselves, remember our phpBB SEO premod is as easy to use and install as phpBB3 (with all install features such as conversion and auto update packages), and comes with all the phpBB SEO mods at once, which you can all activate and deactivate in the ACP. And you won't need to install Zend Optimizer 3.0 or higher.

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